Mary The Mermaid
Logo Design | Brand Identity | Marketing Materials
Mary the Mermaid is Northeast Florida's very own mermaid! Based out of Ponte Vedra Beach, Mary offers a wide range of fun experiences for children and adults. Whether teaching your child how to swim like a mermaid at a birthday party, or interacting with your guests at a corporate event, Mary will create a memorable experience that many people will tell "Tails" of.
Once the initial brand was established for Mary the Mermaid, Christine further expanded the marketing materials that were essential for guests to connect and work with Mary. By utilizing the brand guidelines, each piece was able to stay cohesive to Mary’s brand, while also adjusting placement, scale, and color selections to fit the information needed for each piece.
Photography was also provided by Christine Austin Photography for marketing materials and social media.
Architecture by TAKT.
